Writing a strong grant proposal requires careful planning, clear communication, and a compelling case for funding. Many grant proposals miss out on funding opportunities because they do not include key pieces of information donors require to make a funding decision. Common grant writing mistakes include:
- Lack of clarity in the project description and objectives.
- Insufficient evidence of the problem or need being addressed.
- Failure to align the project with the funder’s priorities and guidelines.
- Inadequate evaluation plans or measures of success.
- Unrealistic budgeting or lack of justification for expenses.
- Poor organization and formatting, and neglecting to follow submission instructions or missing deadlines.
- Grammar and spelling errors.
Writing a grant proposal is as simple as educating yourself about the requirements and guidelines of the grant opportunity, and communicating how your program, service, or idea aligns with what the funder is looking for—acting as a solution to a specific problem or challenge.
Here are some tips to help you create a powerful grant proposal:
1. Identify Relevant Grant Opportunities
Research grant databases, utilize local resources like your city or township’s website. Contact your local alderman or mayor’s office and ask them what funding opportunities are available. Do a Google search of local foundations and philanthropic organizations in your area. Visit the websites of nonprofit organizations who offer similar services that you are seeking to provide and find out who funded those organizations—then reach out to those funders to explore the possibility of them funding you.
2. Understand the Grant Guidelines
Thoroughly read and understand the guidelines provided by the grant-making organization. Follow the instructions regarding format, content, and deadlines to ensure your proposal is considered.
3. Research the Funder
Gain insights into the funder’s mission, goals, and priorities. Tailor your proposal to align with their objectives and demonstrate how your project or organization fits within their funding focus.
4. Be Concise and Engaging
Keep your proposal concise and focused. Use clear and straightforward language, avoiding jargon or technical terms that may confuse the reader. Break up the text with headings, bullet points, and visuals to improve readability and engagement.
5. Use Visuals Effectively
Incorporate visual elements such as graphs, charts, or infographics to present data, statistics, or outcomes in a visually appealing and easily understandable format. Visuals can help convey information more effectively and engage the reader.
6. Show Your Unique Value
Clearly articulate what sets your project apart and makes it unique. Emphasize the innovative approaches, unique partnerships, or specialized expertise that make your project stand out from others.
7. Highlight Capacity-Building Activities
Incorporate capacity-building activities into your project plan. Demonstrate how your project will not only achieve immediate outcomes but also strengthen the skills, knowledge, or infrastructure of your organization or community in the long term.
8. Respect Word Count Limits
Stay within the specified word count limits for each section of the proposal. Concise and focused writing demonstrates your ability to communicate effectively and follow instructions.
9. Be Realistic
Ensure your goals, timelines, and budget are realistic and achievable. Grant funders appreciate proposals that are grounded in reality and have a high likelihood of success. Avoid overpromising or making unrealistic claims.
10. Be Positive and Solution-Oriented
Frame your proposal in a positive and optimistic tone. Instead of solely focusing on the problem, emphasize the solutions and positive outcomes your project will achieve. Present your organization as an agent of change and progress.
11. Use Strong Data and Evidence
Incorporate relevant data, statistics, and research findings to support your proposal. Use credible sources and provide citations to back up your claims. Strong data adds credibility and strengthens your case for funding.
12. Address Equity and Inclusion
Show how your project considers and addresses issues of equity, diversity, and inclusion. Explain how you will engage marginalized communities, promote access and opportunity, and ensure that the benefits of your project are shared equitably.
13. Proofread and Edit
Review your proposal thoroughly for grammar, spelling, and clarity. Ensure the document is well-structured and easy to read.
14. Seek Feedback
Before submitting your proposal, seek feedback from colleagues, mentors, or experts in the field. Their perspectives can help identify areas for improvement, clarify your messaging, and ensure your proposal is compelling and coherent.
15. Submit on Time
Submit your proposal well before the deadline, ideally a few days in advance. Technical issues or last-minute challenges can arise, so early submission provides a buffer and avoids any last-minute rush. Late submissions are usually not considered, so plan your work schedule accordingly.
16. Follow-Up and Thank the Funder
After submitting your proposal, follow up with the funder to express gratitude for the opportunity to apply, and thank them for their consideration.
17. Be Persistent
Grant writing can be a competitive process, and rejection is not uncommon. If your proposal is not successful, learn from the experience, seek feedback, and consider revising and resubmitting it in the future. Persistence and learning from each application will increase your chances of success.
Remember, grant writing is a skill that develops over time with practice. It requires continuous learning and refinement. Each grant application is an opportunity to improve your skills and strengthen your proposals. By incorporating these tips and adapting them to your specific context, you can enhance your chances of securing the funding needed to make a positive impact.